Group travel to hotels is crucial in Texas, as the combined group demand for upper-tier hotel rooms from its four largest metropolitan areas (Houston, Dallas, San Antonio and Austin) accounts for 37% of all travelers to the state, up 1% year-to-date.
Houston pulls ahead among groups for conventions and conferences
While Dallas was the king of spring for group travelers, Houston gains traction in summer months
CoStar Analytics
September 5, 2024 | 3:50 P.M.
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