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5 Ways Tech Is Changing Multifamily Management

Mobile Keys, Chatbots, Centralization and Connectivity Dominate Discussions at CREtech
Tech implementation in multifamily management is like playing tug of war, said Doug Pearce of Waterton, between solutions residents want and what they're willing to absorb costs of. (CoStar)
Tech implementation in multifamily management is like playing tug of war, said Doug Pearce of Waterton, between solutions residents want and what they're willing to absorb costs of. (CoStar)
LoopNet
October 27, 2023 | 3:38 P.M.

Many people know what it’s like to find a new apartment to rent, sign lease papers and deal with a maintenance emergency in the middle of the night. So, most attendees of the September CREtech 2023 conference in New York City were already keen to aspects of the rental experience they’d like to see improve. The thought leaders speaking at the event were aware of them, too, but their advice was to the managers of these properties who are trying to balance customer demands with the costly decisions behind implementing tech solutions.

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