The Zetter Group’s owners Mark Sainsbury and Michael Benyan have sold the company that they founded 18 years ago, to Orca Holding, a specialist hospitality investor owned by Laith Pharaon. The sale includes The Zetter Hotel, London’s original ‘Eco-hotel’ as well as the award winning Zetter Townhouses. Orca Holding intend to retain and grow the Zetter Townhouse brand and are actively looking to open more properties in London, in cities across the UK, and key European gateway cities such as Paris, Madrid and Amsterdam.
Michael Benyan, Partner Urban Hotels LLP, says:
“We are extremely proud of the culture of The Zetter Group, the unique hospitality brands we created and the impact they had on London’s vibrant hotel, restaurant and cocktail scene. The fact that Orca Holding are passionate about The Zetter brand and have such exciting plans for its future, is great news for all involved and we wish them every success.”
Laith Pharaon, CEO Orca Holding, adds:
“We see huge growth and development potential in The Zetter Group. This has been a difficult year for most hotels but the properties were previously achieving great success in their respective segments. This acquisition presents an opportunity for more strategic expansion of The Zetter brand and will benefit from Orca Holding’s global hotel development experience.”
Robert Stapleton, Director in the Hotel Capital Markets team at Savills, comments:
“The commencement of the vaccination roll out in the UK has instilled a growing sense of optimism and increased confidence amongst investors and the lending community. We are delighted that Savills was able to assist Mark and Michael in concluding one of the first post-Covid19 transactions in London and look forward to an exciting future for these outstanding assets under their new ownership.”
Savills advised The Zetter Group on the transaction.
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