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Beverly Hills Seeks To Eliminate Confusion Over Retail Image

Mayor Counters Online Posts Claiming Low Demand in Rodeo Drive Luxury Shopping Area
An empty retail space at 9460 Wilshire Blvd. in Beverly Hills is expected to become a Rolls-Royce car dealership. (City of Beverly Hills)
An empty retail space at 9460 Wilshire Blvd. in Beverly Hills is expected to become a Rolls-Royce car dealership. (City of Beverly Hills)
CoStar News
September 20, 2023 | 9:23 P.M.

An attempt to create an elegant image for luxury retail real estate in Beverly Hills, California, can cause confusion, real estate professionals say, potentially creating the appearance of a lack of property demand in the home to wealthy celebrities and corporate CEOs.

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