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Theater Chains Begin To Emerge From Year of Dark Screens, Financial Trauma

Operators Buy Property and Offer Beer, Bowling, Free Popcorn To Lure Back Couch-Bound Movie-Goers
B&B Theatres has expanded while other large chains have closed in the pandemic, becoming the fifth-biggest U.S. cinema chain. (B&B Theatres)
B&B Theatres has expanded while other large chains have closed in the pandemic, becoming the fifth-biggest U.S. cinema chain. (B&B Theatres)

Movie theaters struggling financially after more than a year of lockdowns are betting on more than just summer blockbusters to bring crowds back in.

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